Advertising Hoarding / Billboards

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Postby duncan » Wed Mar 10, 2004 9:49 am

Sharon wrote:Perhaps for boards of South Street (not sure there are any) but that could maybe host some kindof retrospective on the Granary...


yes, there's loads of them there just now, presumably to be removed once whatever they're building gets completed
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Postby Sharon » Wed Mar 10, 2004 9:52 am

Graffiti would indeed be nice. Like you suggested before, could paper it white then work on that.

and i couldnt make head nor tail of the rates either. :?
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Postby Targer » Wed Mar 10, 2004 4:56 pm

An article in to-days (Glasgow) Evening Times by Graeme Murray outlines the use of a 23 story high rise building in Cumberland St ,Gorbals to be lit up for a while prior to demolition. While the operation is being touted as an art demonstration I see it as advertising and also perhaps politicing. Nevertheless it shows the unlimited potential for hoarding/billboarding. Its a great business opportunity. The Americans have long shown us that you can sell anything even junk if you give it the right advertising spin or the Madison Ave. touch.
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Postby Targer » Wed Mar 10, 2004 5:07 pm

Sharon re your post Maybe Glasgow needs a bit of these while not directly related to advertising, an excellent book on the subject "The City is my Canvas" by Richard Haas Prestel publishers, outlines the use of massive murals/paintings not to advertise but to hide eyesore buildings and make them blend in with their surrounding buildings. A considerable amount of this work has been done.
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Postby Sharon » Wed Mar 10, 2004 5:07 pm

Interesting move by them. You're right its great advertising.

And you're right there is business potential for anyone pushing "creative" advertising.
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Postby Sharon » Fri Mar 12, 2004 10:13 am

Came accross this.... artistic advertising paid for by the cooncil who are apparently on an "Art in the City" drive!!!

http://news.bbc.co.uk/1/hi/scotland/3544479.stm



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Postby Targer » Fri Mar 12, 2004 4:20 pm

It appears not everyone is enamoured with advertising via hoardings/billboards and the like as the French have an anti publicity/advertising group with its own (activist) web site http://www.antipub.fr They are anti-globalisers, anti-capatalist and anti-materialism (which is not a bad idea or point of view). From an article in yesterdays Independent.
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Postby turbozutek » Fri Mar 12, 2004 9:12 pm

Everyone seen those cheap digital alarms that can bounce a laser generated 'clock' on the ceiling of your room ??

Well that would be well cool for above the city of Glasgow - the amount of times I've come out of the savoy with my watch stolen and just wished for something like that.

;-)

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Postby Fossil » Thu Mar 18, 2004 12:14 pm

Any movement on the Bill Boards Sharon?
Did you find out price size or location... can you flesh out your idea
8)
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Postby Sharon » Thu Mar 18, 2004 12:19 pm

research ground to a halt ...but will recommence next week. I wll try and note down some bill board rreference numbers for sites that i like, and then call JC Decaux or maiden and get some prices.

As for ideas... "the one" has yet to arrive...

2 caveats will apply:

1. Must not be political.
2. Must contain/provoke humour.
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